ROI Of Social Media: Why It Matters And How To Measure It
Do you find Social Media ROI confusing? In this article, I simplify the steps to measuring your social media ROI.
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Branding
The Quick And Dirty Guide To Using Social Media Images
Are the obligatory dimensions for social media images on each channel making you crazy? They’re sure making me nuts. I mean, social media updates happen in real time. Who on earth can remember what dimensions each image should be so it shows up well on Facebook, Twitter, LinkedIn, Google+ etc? Especially when you’re often choosing
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How To Create A Thriving Branded Community For Your Organisation
For years now, I have believed that blogs must be the hub of your social media presence, if only to escape the vagaries of the social media world. But, when Forrester’s Nate Elliott predicted that as social media matures, branded communities will make a comeback in 2015, I knew that this was one area of
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How To Create Compelling Content and Cut Through the Clutter
Compelling content. Epic content. Great content. Learn what makes good content and how to create compelling content that will cut through the clutter.
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6 LinkedIn Optimization And Connection Mistakes That Turn Off New Prospects
Are you making any of these LinkedIn optimization mistakes on your LinkedIn profile? If so, you could be turning off new prospects and connections.
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Why You Should Never Buy Fans On Facebook
Business owners, corporations, and small businesses are utilizing the power of social media to help create their online advertising campaigns. They hope to gain a big following and achieve more fans on Facebook, subscribers on YouTube, and more connections via Linkedin. Let’s face it, social media is vital for businesses to get into. The biggest
Why Your Social Media Presence Must Be ‘Network-Neutral’
Learn why your social media presence must be network neutral and why your blog should be the hub of your social media presence.
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Five Tips for Entirely Organic Blog Growth
This is a guest post by Kieran Fowler When we here “organic” blog growth, we’re usually hearing a reference to Google search traffic, in which case we are always told to focus on SEO. That’s solid advice, yet while SEO is important, growing your blog doesn’t always boil down to a cheap keyword war. Obviously you need
5 Reasons Why Blogging Can Advance Your Career Prospects
Learn why starting a blog is a way to stand out from other job seekers, impress potential employers, and boost your career prospects.
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How To Write Blog Content That Gives You The Results You Want
Is your blog content targeted to achieving your goals? Learn the 3 types of results you can achieve with a blog, and how to write blog content with this in mind.
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How A Mobile-Friendly Website Can Benefit Your Business
This is a guest post by Catherine Trebble The next step in Internet searching is via devices that have smaller screens such as mobile phones and other mobile devices such as the iPad. Worldwide, mobile phone sales are outstripping computer sales by a factor of 4 to 1. And the vast majority of these devices
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Why Do I Need A Blog? I Have Facebook, Twitter And LinkedIn
Why do I need a blog when I have Facebook, Twitter and LinkedIn accounts? Here’s why a blog should be the hub with social networks your outreach posts.
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