Page load time can make or break a website. A site that takes ages to load drives its visitors off, not knowingly but unknowingly.

You might use social media or other resources to push up conversion, but all efforts will end in vain if the load time isn’t up to the snuff.

Users love websites that load fast despite being laden with images and videos.

Is it possible to offer users a fast browsing experience?

Yes, it’s possible. There are tips for reducing the page load time. But before we discuss them, let’s have a full grasp of how page load time impacts conversion rate. After all, all the online activities are aimed at only one goal – conversion.

The factsheet

I don’t want to start with speculations.

4 WAYS TO USE LINKEDIN FOR CONTENT MARKETING

This is a guest post by Mike Dane of Truconversion.com

How would you like to have an article that gets 70K views, 11K+ shares, and close to 500 comments?

That happened to Alex Pirouz who posted an article on LinkedIn’s publishing platform.

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Publishing on LinkedIn can get you in front of a large audience. Image source: http://blog.hubspot.com/marketing/linkedin-content-marketing

With over 400 million users in a professional environment, LinkedIn is the perfect social media platform to share your industry knowledge, build your expert status and establish thought leadership positioning.

Using LinkedIn for content distribution is becoming essential for any business, and especially for B2B companies because you can easily target your audience using information in their profiles.

When you build a targeted network on LinkedIn,