How To Use To Promote A Local Business


Do you want a way to promote your local business with events?

Would you like to reach out to a local group of prospects with the potential to become loyal customers? Look no further than

Although it’s been around for over 12 years, is an extremely underrated social networking site. But, for those that use it well, it’s proven to be a huge success.

The goal of is to “revitalize local community and help people around the world self-organize.” According to the website, more than 9,000 groups get together in local communities each day. has 23.03 million members, and 212,809 Meetup Groups in 179 countries. There are 532,953 monthly Meetups organized on the site. Many of these groups are focused around causes or events.

By its very name, the idea of organizing a Meetup involves a live event at which people meet in person. That is one of the terms and conditions that Meetup groups must adhere to.

There is also a small fee involved in starting a Meetup group, but you can choose from a number of payment options and three membership periods.

In this article, I want to show you how to promote a local business using to build a community of prospects that will turn into loyal customers.

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How To Get 1000s Of Followers With Google+ Collections

Ever since June 8, 2015, when I read Kristi Hines post on How to Use Google+ Collections for Business, I was intrigued, because I’d never used Google+ Collections before.

So I went to the Social Media Examiner Society forums and asked the helpful folks there why they thought it might be important to spend all the time and effort creating a Google+ Collection. At that time, I was thinking, “Oh no! One more place to share content on.”

Thanks to the great folks on the forums, I got an answer that satisfied my curiosity. So I went about the process of creating my first Google+ Collection on my Google Business Page and started posting to it occasionally. This was in June 2015.

In the two months since I started my Google+ Collection, I’ve gained over 3000 followers on that collection and the views on my Google+ Business Page have increased to over 900,000, with no advertising spend at all.

SMM 15.9.15
Today, I get an average of 100+ new followers a day on my Google+ Collection, with only a few minutes spent on posting new content every day.

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5 Facebook Marketing Tips To Promote Your Local Business

Are you looking for ways to use Facebook to boost your local business marketing?

Using Facebook for local marketing has become a whole lot easier because Facebook has recently introduced a number of features aimed at helping local businesses market more effectively on their site.

From page responsiveness to Place Tips, local businesses can now make better use of their Facebook presence to reach out to their customers, prove their reliability and provide better customer service.

In this article, I outline five Facebook marketing tips that can improve the effectiveness of your local marketing efforts.

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ROI Of Social Media: Why It Matters And How To Measure It

Captain Jean Luc Picard

When I started reading up about Social ROI, I found it so confusing, I wondered how other business owners were managing to understand it.

I’ll be the first to admit I don’t do great with numbers or formulae. But in the process of creating their guides on ROI for social media, I found that most experts had substituted simplicity and comprehension for thoroughness and over-complication.

That was when I decided to make sense of this topic for you and me. In this article, I simplify the steps to measuring your social media ROI.

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7 Qualities To Look For When Hiring A Social Media Consultant

Hiring a Social Media Consultant

Are you looking to hire a social media consultant for your business, but are not sure what to look for?

When hiring a social media consultant, do qualifications matter? Or do you just focus on results? Will hiring a Facebook expert work better than hiring someone with more general knowledge?

In this article, I outline 7 qualities to look for when hiring a social media consultant. 

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