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Have you ever asked yourself how you can get more visits for old, evergreen content posted on your blog? I have! I mean, who has the time to dig deep into their blog archives all the time, to repost old articles and give them a new life on social media?

I knew that someone else had surely asked themselves the same question at some point and come up with a solution for it, hopefully using a WordPress plugin. This is true for mostly anything you can think of doing on your blog – someone has thought of it before and created a WordPress plugin for it.

So, I did some digging and found this awesome plugin called Revive Old Post (Formerly Tweet Old Post). It comes in both, a free and pro version, and allows you “to share about your old posts on Twitter, Facebook, Linkedin to get more hits for them and keep them alive.”

From the title of this article, I bet you thought that you wouldn’t have to lift a finger to do this, right? Well, you’ll see why that’s mostly true, because all you really have to do is to install and setup the plugin and it’ll do what it says, without you having to lift a finger afterward.

So here are the steps you need to follow to revive your old posts.

Get 50% More Leads By Auto-Publishing Blog Posts To Social Media

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A recent analysis of leads generated by HubSpot’s customers indicates that companies that automatically publish their blog posts to social media get 50% more leads than companies that don’t.

So, how do you use this information to maximize your blog’s effectiveness through social media promotion?

The Hubspot article has some great ideas, and we actually follow some of them, including –

  • Optimizing our blog titles and content.
  • Providing easy social sharing options.
  • Using an automated delivery system and
  • Posting at the best times to publish in social media.

However, we would add a couple more tips that we use to get good engagement rates on our posts, and that is:

  • Manually post visual content (images) which are more likely to be shared and go viral.

5 Valid Reasons To Outsource Blog Content Writing

Running a business can be a very time consuming occupation.

Because of the way you need to market your site, you often spend far more time doing this, than actually creating the content for your site.

Time becomes very precious and you need to manage your resources carefully.

One way of managing your time effectively is to outsource blog content writing to a professional writer; someone who loves to research, write, and give your blog a touch of extra professionalism.

There are many more reasons why you may wish to outsource at least some of your blog writing. Here are five of the most popular.

1. Enthusiastic start, slowly ebbs away.

At the start of most projects, and blogs are no exception to this, we often have a great deal of enthusiasm,

Getting a steady flow of readers and traffic is important to all bloggers. Readers are the life of every blog.

They are the main reason why the blog was created in the first place. Failing to have a good number of readers is also a failure for the blogger too.

However, there are many methods that can help you attract more blog readers. One of the ways to do this is to use different blog content formats.

  • Text Posts

The most common format used in blogs is text. Blog posts usually are 500-word articles. These may be filled with information or opinion depending on the blogger.

However, a blog filled with nothing but text can be a tad bit boring to some people. This is why you have to write in such a way that you engage the reader in the conversation.

Blog Content Ideas: Sourcing Content From Surveys

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Just reading a very useful post by Lee Odden of TopRank Online Marketing Blog that discusses very interesting ways to create the kind of content that people are actively searching for.

A lot of the blog content planning for business blogs focuses on different ways to tell the same story about a company’s products, services and key messages. If it’s an SEO approach, then the focus is on content to justify visibility on search engines for specific keywords.

Blogs are a great resource for people that are searching for answers, insight, how to’s, others’ experiences and opinion. Finding a way to create content that meets customer needs as well as achieving high search visibility for relevant business solutions is what makes blogs such useful online marketing assets.

One particularly effective way to get content ideas for blogging comes from reviewing web analytics for the kinds of questions people type in to search engines like Google or Bing that deliver visitors.

Content For Blogs: 3 Types That Boost Your Blog’s Quality

I just came across this article on creating great blog content from my fave inbound marketing blog.

After you’ve been working on your business blog for a while, there are a number of great things that you can do to give it a boost.

When you were first getting started with blogging, your primary concern was probably just getting content shipped on a regular basis so you could generate your initial momentum and begin to build an audience and readership.

But after a few months of regular publishing and generating growth, it can be beneficial to give your readers some variety by creating and publishing different types of content in various formats to help your blog grow and keep the content exciting.

There are many possible ways to do this,