{"id":1675,"date":"2013-10-25T13:16:33","date_gmt":"2013-10-25T13:16:33","guid":{"rendered":"http:\/\/www.blogbrandz.com\/tips\/?p=1675"},"modified":"2022-04-22T19:47:22","modified_gmt":"2022-04-22T14:17:22","slug":"linkedin-optimization","status":"publish","type":"post","link":"https:\/\/www.blogbrandz.com\/tips\/linkedin-optimization\/","title":{"rendered":"6 LinkedIn Optimization And Connection Mistakes That Turn Off New Prospects"},"content":{"rendered":"

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Are you making any of these LinkedIn optimization mistakes on your LinkedIn profile? If so, you could be turning off new prospects and connections.<\/em><\/p>\n

I\u2019m quite an active user of LinkedIn and find it very useful to connect with other leaders in my industry. It\u2019s also a great place to get to know another person on a professional basis.<\/p>\n

Your LinkedIn profile is like your online resume, and when used well, can tell other professionals who you are, your qualifications, what you\u2019ve achieved so far, how well connected you are, and even how you are perceived by others in your industry.<\/p>\n

On the other hand, a poorly written profile can give a terrible impression because it shows how little you care about making an impression on others.<\/p>\n

Are You Making These LinkedIn Optimization & Connection Mistakes?<\/h2>\n

Are you making any of these LinkedIn optimization mistakes on your LinkedIn profile? If so, you could be turning off new prospects and connections.<\/p>\n

1. Not using Title Case for your name<\/h3>\n

It\u2019s so easy to just press the Caps Lock and write \u201cFirstname Lastname<\/em>\u201d instead of \u201cfirstname lastname<\/em>\u201d. Part of presenting yourself well online is learning how to write your name properly.<\/p>\n

2. No photograph<\/h3>\n

Who are you? Male or Female? What do you look like? Who should I expect to see if and when we meet?<\/p>\n

The lack of a photograph tells me that you are either not serious about networking or that you lack confidence. Both of which make me reluctant to connect with you.<\/p>\n

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3. No profile headline<\/h3>\n

What do you do? If I have no idea why I should connect with you, why would I add you in the first place?<\/p>\n

And Heaven forbid that I should add you and you turn out to be one of those male or female \u201cescorts\u201d. How do you think that will look to the rest of my network when they see who I\u2019ve added to my list?<\/p>\n

4. Incomplete profiles<\/h3>\n

If you can\u2019t be bothered to spend even half an hour completing the most pertinent parts of your profile, like the Summary and Experience sections, why should I bother doing business with the likes of you?<\/p>\n

Taking a little trouble over it and presenting a completed profile with your certifications and maybe a few recommendations tells me that you are serious about how you come across to others and are hence a reliable person to connect with.<\/p>\n

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5. No connections<\/h3>\n

Haven\u2019t bothered to add even your Gmail contacts to your LinkedIn profile? That just tells me that you\u2019re not here to network.<\/p>\n

So what are you here for? I prefer to add people who are here to connect and participate, and who can help me connect to others, which leaves you out.<\/p>\n

6. Spammy messages<\/h3>\n

If you send me a request for a recommendation or a survey and I don\u2019t know you from Adam, you\u2019re on my Spam list forever. Send me mass emails and you\u2019ll suffer the same fate.<\/p>\n

Write me a well-written message telling me why you want to connect and what you hope we can achieve together and I will respond to you with the same courtesy.<\/p>\n

So if you\u2019ve committed one of these LinkedIn sins, it\u2019s not too late to clean up your act. All it takes is a little elbow grease, a decent photograph and some time spent writing up a great profile that will do you credit in your LinkedIn networking efforts.<\/p>\n

So start correcting these LinkedIn optimizations and connection mistakes on your LinkedIn profile now.<\/p>\n