Business Blogs In India: What Difference Can They Make To Your Revenue?

Do blogs work for businesses in India? Why should a business bother with blogging at all? Is this not just a fad that will soon pass like so many before it?

These are some of the common questions corporate and business leaders in India ask every time the subject of blogging comes up.

Sadly as they continue to ask these questions golden opportunities for increased revenues and market share using one of the most powerful tools for marketing ever created passes many of these executives and their companies by.

Solid statistics are beginning to emerge that conclusively point to the power of blogging and the amazing things that it can do to the bottom line of a business of any size. For instance it has been established that small business that blog receive a staggering 55 per cent more traffic than competing businesses that do not.

3 Questions Business Owners Ask About Marketing With Blogs

Businesses today are struggling deeply because they’ve run out of ways to get their business heard or noticed offline.

Everything, from advertising in the yellow pages to posting ads in the newspapers, are all just not working as well as it used to in the past.

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The truth is that almost every possible customer and potential business partner is online, not in the streets of Mumbai in a telephone booth holding the yellow pages.

In such a scenario, starting a blog to boost your online visibility is not just essential, but can give your business the advantage it needs over your competitors.

Blog Marketing Services: Boost Traffic, Visibility And Readers

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“I don’t know why I created a blog for my business.”

“I have no readers.”

“How can people find my blog?”

Is your blog suffering from the ‘no-traffic syndrome’? Do your posts get very few views, likes or comments?

Are your blog traffic stats showing few spikes and hardly any growth? If you have these problems with your blog, you probably need to hire a blog marketing service.

If you’re a new or inexperienced blogger, it’s understandable that your blog is not getting any traffic. It takes anything from 3 to 6 months for a new blog to start getting a good amount of traffic and subscribers.

Why Business Blogging Services Can Even Benefit Ecommerce Sites

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Google’s Panda update established the importance of having original content on your blog or website. With the latest tweak to their algorithm, they have ensured that publishing quality content to your blog not only makes it reader-friendly, but also search engine friendly.

Even ecommerce websites can benefit from having more than just information about their products. Today users would rather visit sites that help them find information that they need rather than a website that is only geared around selling.

With real-time search results, search engines are beginning to favor in their rankings websites that incorporate dynamic, fresh and unique content. This is the dilemma of most e-commerce websites as the nature of the website is to sell a particular product.

The best way to create and publish fresh and regular content is through blogging and many ecommerce business can benefit from adding a blog to their website.

Business Blog Writing: How To Build Reputation And Credibility

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From a business perspective, blogs are as important as any written communication in relation to a business’s reputation.

To put it another way, if you don’t pay attention to the quality of your business writing, a poorly written blog can put the company in a bad light.

Here are some tips that will help you write better blog content so you can boost your credibility and reputation.

  • Be Focused An A Topic

To make a post as meaningful as possible, it is crucial to decide the topic of the post beforehand, and not stray off topic. This actually should go without saying, but I’ve seen many posts that ramble on and do not get to the point in a reasonable amount of words.

If a post is allowed to become lengthy and too wordy,

Business Blog Consulting: Does Your Business Need It?

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If you’re planning on starting a business of your own and would like to get your company’s brand on top of mind of your potential customers, consider setting up your own blog.

Businesses hire a business blog consulting firm, not only to help promote their company, but also to boost their reach and promote the products or services they are offering.

You might be surprised at how your business blog can be a great source of leads and allow many more potential clients get in touch with you.

To be fair, having a business blog may actually benefit a few types of businesses more than others.

Companies that Need Business Blog Consulting

To give you a better idea which types of businesses need this type of blog as part of their marketing strategies,