Blogging Profits: How To Choose A Domain Name

So you’ve decided on your niche, but what are you going to call your blog? Really, the question should be what domain name will you choose, because the blog and domain should be the same.

Glen Allsopp (my blogging guide) says: “I always try and pick something ‘brandable’. If it’s relevant to the niche that’s great, but it doesn’t have to be. Ideally, the fewer the words the better. It helps people remember the site.”

A popular keyword phrase in your industry or niche might work perfectly as your blog name, and you may strike lucky and find the related domain hasn’t been purchased. The domain name I have chosen is not immediately obvious to the niche I’ve decided on, but it is a single word that has been manipulated and is very memorable. At least, I’m hoping so.

To research your possibilities, Glen recommends using the Google keyword Tool and the free Wordtracker keyword tool,

Marketing With Blogs: Manage Your Online Brand And Reputation

By Priya Florence Shah

In previous articles in this series on marketing with blogs, I discussed the reasons why blogs are excellent tools for marketing, and provided some tips on using your blog to sell your products and services online.

This article continues with more tips on using your blog to brand yourself and boost your reputation online.