Getting a steady flow of readers and traffic is important to all bloggers. Readers are the life of every blog.
They are the main reason why the blog was created in the first place. Failing to have a good number of readers is also a failure for the blogger too.
However, there are many methods that can help you attract more blog readers. One of the ways to do this is to use different blog content formats.
The most common format used in blogs is text. Blog posts usually are 500-word articles. These may be filled with information or opinion depending on the blogger.
However, a blog filled with nothing but text can be a tad bit boring to some people. This is why you have to write in such a way that you engage the reader in the conversation.
Read more »
Just reading a very useful post by Lee Odden of TopRank Online Marketing Blog that discusses very interesting ways to create the kind of content that people are actively searching for.
A lot of the blog content planning for business blogs focuses on different ways to tell the same story about a company’s products, services and key messages. If it’s an SEO approach, then the focus is on content to justify visibility on search engines for specific keywords.
Blogs are a great resource for people that are searching for answers, insight, how to’s, others’ experiences and opinion. Finding a way to create content that meets customer needs as well as achieving high search visibility for relevant business solutions is what makes blogs such useful online marketing assets.
One particularly effective way to get content ideas for blogging comes from reviewing web analytics for the kinds of questions people type in to search engines like Google or Bing that deliver visitors.
Read more »