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Are you having a hard time figuring out Pinterest? You’re not alone. Even as someone who’s been online since 2001, and been a social media marketer since social media emerged, I had a hard time with Pinterest.
I almost gave up on it, until I read stories of how bloggers were getting humungous amounts of traffic (I mean hundreds of thousands of page views) to their website via Pinterest.
As of June 2018, Pinterest is up to 250 million active users and growing, and millennials use Pinterest as much as they use Instagram, so it’s not possible to ignore it as a source of traffic any longer (for more Pinterest stats and tips to get started, download my free Pinterest 101 PDF here).
I also realised that, at a time when reach and engagement on social media channels like Facebook and Twitter, are falling and most channels are increasingly becoming pay-to-play, Pinterest can still bring loads of organic traffic to your website, if you know how to do it right.
I knew that to learn how to do it right, I had to go to the experts. And this meant someone who had been very successful in leveraging Pinterest to grow their business.
That’s when I came across a Pinterest course by Alex Nerney & Lauren McManus, who make over $100,000/month with their two blogs, and their primary source of traffic is… you guessed it… Pinterest. Yes, they’re the cute couple in the image below.
Now, these guys are truly experts in Pinterest marketing and I was thoroughly impressed with their course syllabus and lessons. So, I purchased Alex and Lauren’s Pinterest Traffic Avalanche course in early June 2018 and started implementing their guidelines.
At this time I had also signed up for Melyssa Griffin’s Pinfinite Growth course (which is more expensive) and learned a lot from it. But I keep going back to the Pinterest Traffic Avalanche course because some of the things that Alex and Lauren taught are not available anywhere else.
Also, some of their Pinterest practices appealed to me more than the ones that were taught in other Pinterest courses. I can’t go into that in more detail here, because it wouldn’t be fair to reveal any of the tactics they taught.
But believe me, I signed up to read almost every Pinterest Marketing PDF that was being offered as a freebie by the Pinterest experts (many of them who are very knowledgeable in their own right) and I loved Pinterest Traffic Avalanche the most!
So, I immersed myself in the course to try and figure out how to go about getting my share of Pinterest traffic to my own websites, Naaree.com (my women’s magazine) and AhoyMatey.blog (my brand new travel blog).
Since I started Naaree.com in 2006, I had been half-assedly using Pinterest (in a very clueless manner) to share images from the website to my very unfocused bunch of Pinterest boards. And that was it! I did nothing more on Pinterest because I had no idea how it worked.
Despite that, the website was getting a tiny bit of traffic from Pinterest, thanks to some pins that other people had created for a couple of my articles (no thanks to me!).
Now, Pinterest is not a social network. It’s actually a visual search engine or discovery engine. So, just like Google SEO, it takes a few months for your Pinterest marketing efforts to show fruit.
The upside is that, unlike other social media content, Pins have a long shelf-life. A Pin can, on average, live for 7 months on Pinterest (compared to Twitter’s 7 minutes).
Since I started implementing the guidelines in Pinterest Traffic Avalanche, I have seen a significant increase in traffic from Pinterest. In the last four months, you can see how my efforts have paid off in terms of traffic (sessions) from Pinterest on both my websites below.
So much that Pinterest became the #1 source of social traffic on Naaree.
I was also able to grow my Pinterest audience for my brand new travel blog to
63.4k over 100,000 monthly unique viewers in just three four months! Which other social networks can claim that kind of organic growth nowadays?
What I loved about the Pinterest Traffic Avalanche course is that it uses no blackhat techniques that are so popular in the SEO world. Even though Pinterest is essentially a search engine, all the methods taught in the course are completely kosher and will never get you banned or suspended. Here are the broad topics covered in the Pinterest Traffic Avalanche course:
- Pinterest Updates and Algorithm Changes
- Frequently Asked Questions and Topics
- Laying the Foundation to Pinterest Success
- Getting Started and Setting Up Your Account for Success
- Pinterest Search Engine Optimization
- Creating Your Own Pinterest Pins
- Pinning Strategies
- Creating Viral Content on Pinterest
- How to Avoid Pinterest Jail
- The Power of Group Boards
- Automating Your Pinterest Traffic
- Tailwind Tribes
- Analytics and Tracking Progress
- Promoting Pins
- Other Pinning Tools
In addition, you’ll get the Bonus Lessons below:
- Pinterest Ninja Secrets
- How to use other traffic platforms (Instagram and Google SEO)
- Bonus material from their Six-Figure Blogger Course to help you monetize your Pinterest traffic
You’ll also get access to their private Facebook group where you can get answers to any of your Pinterest questions.
All of these lessons and bonuses have convinced me that Pinterest Traffic Avalanche is, by far, the BEST Pinterest course on the market! And I don’t make that claim lightly because I’ve tried almost all of them.
So if you’re interested in using Pinterest to get traffic (and you should definitely be, if your target audience is women under 40), get this course so you can start using this potentially huge source of traffic in a systematic and strategic manner.