- 75% are over 30
- 75% are men
- 43% have HHI over $90K
- Most, 14%, are employed in education
- 71% have signed a petition
- 66% have contacted a politician
- 50% (highest of any media) rank blogs tops in usefulness for news and opinion
Friday, March 11, 2005
Blogs Reach High Income, Educated Audience
Media planners take note. If you want to target the upper-crust then blogs should be part of your marketing mix.
BlogAds has published their second blog readership study. Here’s what they learned about the people who are reading blogs.
Via Adrants
